It is one thing to exist; it is quite another to be visible. Search engine optimization has been a popular topic in recent years. Many companies exist in highly competitive industries, and standing out is an important task.
- In your own words, what is Search Engine Optimization (SEO)?
- Performing a quick search of your company (or a company you desire to work at) online, how would your rank their SEO?
- After reviewing this week’s reading and other outside sources, what advice would you offer this company to increase its SEO?